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Leadership and innovation: You have to give your employees good reasons to pick your company over your competitors as a place to work and two great ones are outstanding leadership and relentless innovation.
Understanding: The best employers are those who spend as much time as possible listening to their employees. Understanding what they like and dislike about their jobs, what they would do to improve their experience and work environment. Too many managers hinder this understanding with corporate offices separate from the stores and they rarely interact with the frontline employees.
Creating an exciting, memorable experience: This is not only done by listening to employees, but by making the workplace fun and giving people exciting projects to work on or goals to meet.
Communicating your story: If you can’t sell it on the inside, you won’t be able to sell it on the outside. What was the idea that sparked the creation of your organization? What is its history? How has it grown and changed? What is its mission and values? Do all your employees know your story?
Need a great speaker for your next meeting? Give me a call; let’s talk!
Mel Kleiman, Founder & President